The event taken place more than breakfast, at the Ny City’s Bryant Park Barbeque grill, and even though it was full of wit and you may lightheartedness regarding the superstar panelists, the brand owners readily available have been delivering notice, because they discovered just how absolutely Latinos need its grooming designs and items.
Ruth Gaviria, Univision’s older vice-president off business product sales, provided an introduction to the new study’s findings and you can moderated new panel, which composed a variety of important and you may experienced personalities regarding the globes out of beauty, enjoyment and retail. On hand in order to lend its thoughts, feel, and you can feedback had been Univision’s Giselle Blondet; star Cristian de los angeles Fuente; David Salazar, the brand new multicultural director having Address Guest Expertise; Samy, a hollywood stylist; and you can Daniel Villarroel, AVP to possess experiential and you will assortment marketing, Maybelline Ny/Garnier. Brand new committee chatted about the latest Univision study’s results, that have been broken down for the three key brushing requirements for Latino beauty customers: It celebrate “vanidad” more “machismo;” private proper care traditions exceed the fundamentals; and additionally they require labels in order to “speak my words, speak my community.”